Do you ever look back at past achievements and feel yourself swell with pride because, with hindsight, you now realise how well you and others did? This morning, poking around Flickr, I came across Tom’s photo of the schedule board at SocialMediaCamp London, which was back in October. We gathered 100 attendees, many of which [...]
BMW doesn’t get User Generated Content
User generated content is all the rage these days, and every company wants a piece of the action. Some companies understand this concept and act on it fabulously well, but others fail miserably at understanding the basic ethos of UGC. A mutually beneficial UGC campaign will… Give the company access to a vast creative resource [...]
SXSWi 2008: “The Future of Corporate Blogs” panel notes
These aren’t the tidiest notes, and I even failed on jotting down exactly who was speaking but there are a few useful points in there… Thanks to Lionel for the insight on how Dell dealt with feedback in the early days. The Future of Corporate Blogs
SXSWi 2008: “Creative Collaboration: Designers and Developers working together”
I wasn’t so hot on this panel, found there was a lot of navel-gazing and not enough direction. Also, I don’t know what world these guys live in but do they not also have to contend with marketing, business dev, crazy bosses with wild ideas? There was no discussion about how to integrate the real-life [...]
SXSWi 2008: “Self-Replicating Awesomeness: The Marketing of No Marketing” panel notes
For this panel, I ditched the laptop and only used pen and paper so my notes are less than clear. In fact, I’m lucky if I can read my own handwriting, but the highlights for me were finally meeting the lovely Tara Hunt, a fellow Canadian expat and inspirational blogger. My notes might be a [...]
SXSWi 2008: “What teens want online and on their phones” panel notes
The notes from this panel are pretty thorough – it was one of the first panels I attended and I was pretty enthusiastic with the typing. Interesting findings, but the main takeaway for me is that these kids are clever and pretty discerning, we need to give them a whole lot more credit than we [...]
SXSWi 2008: “Cognitive Seduction 4.0: 20 ways to woo our users” panel notes
Cognitive Seduction 4.0: 20 ways to woo our users Kathy Sierra, Creating Passionate Users For this panel, I’ll admit my notes were a bit patchy and I relied on a few other ppl’s notes to improve them. I was too mesmerised by Kathy’s talk to worry so much about notes. But read on anyways… I’ve [...]
SXSWi 2008: “A/B Testing: Design Friend or Foe?” panel notes
Since I attended SXSW last week, I thought it’d be the right thing to do to share my notes from panels. They’re incomplete, I’ve probably interpreted some statements wrongly, there are probably plenty of typos. But I felt I’d be a complete shmuck if I didn’t do the community thang and shared my notes. So [...]
Hippie 2.0: Reflecting upon SXSW 2008
South by SouthWest is over. Well, the interactive bit is anyways. Music is clearly still going strong, as I witnessed walking down 6th Street and lucking out on seeing Simian Mobile Disco at La Zona Rosa with a few of the geeks still left in town. Reflecting upon the past week, it’s comforting to see [...]
The web 2.0 crowd is a fickle one: How do you keep your users?
This evening, looking at the activity on Twitter, I was fascinated to see how quickly the usual Jaiku crowd had migrated. For those who haven’t noticed, Jaiku was showing a big fat 502 Bad Gateway error for a number of hours before it was replaced by the Jaiku birdie telling us that busted hard drives [...]
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