This morning, I came across the excellent “10 Harsh Truths about Corporate Blogging”, published by Paul Boag on Smashing Magazine. I was nodding emphatically at each point, until I hit the 5th one, which jarred me in the back like a bad pothole in the road when you’re daydreaming on the drive to work. Funnily [...]
Morgan Stanley intern: Why this teen’s research paper really matters
Over the past 10 days, Morgan Stanley, an established global financial services provider with offices across the world, saw a 15 year old teen create a lot of noise while interning at the firm’s London office. Matthew Robson was tasked with the project of writing a report on how teenagers consume media, the kind of [...]
The Guardian Crowdsources the MPs Expense Investigation: Giving Idle Hands Direction
I’m fascinated by today’s effort by The Guardian to crowdsource investigation of the MPs expenses. My interest isn’t in the topic investigated, really. While I agree that MPs need to be brought down from that Lala land where they can expense duck houses for our hard earned tax money to pay, I do feel that [...]
SocialMediaCamp London 09: A Few Lessons Learned
New mothers apparently say that after they hold their newborn in their arms, they forget almost all the pain of the laborious process (literally!) that preceded. I think this week, I can see what they mean. On Saturday, April 25th, the second SocialMediaCamp London was held at Wallacespace St Pancras after a long gestation period. [...]
A world full of knee jerks
I won’t be blowing you away with this observation, but the world has gone bonkers. Completely, utterly bonkers. Beyond political correctness, I think the world’s cojones have well and truly decided to retract all the way inside the body, and given up altogether. What makes me say that? Three stories in the past week have [...]
It’s the little things that make me happy
The past few weeks have been a bit surreal, with much of my life seemingly happening with the Sky+ fast forward button stuck on 12x speed. Tonight, however, I’m taking a moment to step back and appreciate how many cool little things are happening… Little Peps grows up Last week, Pepsmedia became Pepsmedia Ltd. Sure, [...]
Open letter to PR agencies: It doesn’t have to be that way, you know…
Recently, there has been a rise in the number of press releases I’ve received, an observation many bloggers around me have confirmed. But these PR emails are accompanied by intros as uncomfortable as the teenage “Will you go on a date with me? Yes/No” scribbled by the nerdy girl who sat next to you in [...]
Trust by Positive Brand Association
A few moments ago, I subscribed to the 4mations “Keep me updated” mailing list, out of curiosity of what it’ll turn out to be (how did I get there anyway?!) I’ve got a past in email marketing so even though that subscribing should, in theory, be fine, I hesitated. I’m aware of how dodgy or [...]
Bloggers: Be confident, positive (and humble)
This evening, I came across a post where I couldn’t help but think that I had to share with fellow bloggers. Darren Rowse, pro-blogger and six-digit-salary man, tells bloggers to get rid of their inferiority complex, and I could not agree more! He gets loads of emails from bloggers asking for tips or advice (why [...]
Why Twitter is so unbelievably awesome
Anyone who’s witnessed a typical weekday for me will have noticed my slight addiction to Twitter, a service that simply can’t be explained and has to be experienced. But in my attempt to justify the thousands of updates I’ve posted on it, I’ll highlight a few amazing ways Twitter has helped me and those around [...]
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