that canadian girl

Lately, I’ve been meeting tons of great owners of small businesses with fantastic ideas, boundless enthusiasm and passion for their work. What struck me was how poorly equipped they were, technologically speaking. From working with computers that only booted when they felt like it, printers that had to be coaxed into cooperating and accounting still [...]

A few moments ago, I subscribed to the 4mations “Keep me updated” mailing list, out of curiosity of what it’ll turn out to be (how did I get there anyway?!) I’ve got a past in email marketing so even though that subscribing should, in theory, be fine, I hesitated. I’m aware of how dodgy or [...]

Back when I worked in email marketing, I kept meaning to write about what it’s like to work in that field and what applications have blown my mind, or been the bane of my life. In March, I wrote an article for the Digital Web magazine about the Seven Deadly Sins of Email Marketing, but [...]