These were so awful that I had to save them for posterity. I’m not easily offended, I’m not a feminist in the least bit but I was truly bothered by these two t-shirt designs. Who in their right mind designed these and thought they’d be funny? The first seems to justify violent abuse and the [...]
Get a free advice session on marketing & promoting your business
In the spirit of Christmas generosity, I’m giving away a half-day of consultancy to a local startup or entrepreneur who needs help marketing and promoting themselves. Cambridge and East Anglia are full of clever people doing amazing things, with many solo flyers or startups creating great products. In some cases, you might just need a [...]
How to Market Your Own Application: An Alfred App Case Study
Those who have followed the Alfred development in the past year will know that we’ve discovered a lot through building our own community around it (possibly the most awesome community out there!) Last month, I gave a talk at Cambridge Geek Nights, sharing some tips, tricks and discoveries we’ve made while developing and marketing Alfred. [...]
Why You Should Avoid Mass-Emailing Using the “To” Field
This may seem like an obvious blog post to most readers. If that’s the case, just move along, nothing to see here. However, if you’re wondering why people have been giving you snappy responses and a stern look when you include them on mass emails where all recipients are in the “To:” field, please take [...]
Making the Most of User Feedback
This is the third and final part in a mini series of posts on using a community forum to exchange ideas with your users. Part I: Why and when should I start my own community forum? Part II: Setting up your forum: Top tips for using Get Satisfaction Part III: Making the most of user [...]
Setting Up Your Forum: Top Tips for Using Get Satisfaction
Recently, I started a short series of blog post on using a community forum to exchange with your users. In this second part, we’ll look at why we chose a particular platform and how we’ve used it since launch. Part I: Why and when should I start my own community forum? Part II: Setting up [...]
Why I’m in love with IKEA’s “Cat herding” campaign
In case the news hasn’t made it to your corner of the office yet, here’s a YouTube video perfect for a Friday. IKEA’s campaign involved releasing 100 cats into a London IKEA store and letting them roam free. Whoddathunk hanging halogen light fittings made such great cat runs… Aside from the fact that I’m a [...]
Why and When Should I Start a Community Forum?
A week ago, we launched a community forum for Alfred and I couldn’t be happier to have done so. This series of post covers why we chose to start a forum, as well as some tips for setting up and running your own successful community forum. Part I: Why and when should I start my [...]
BarCamb 3: Bringing Cambridge together with geekery
On Monday morning, my arms, legs and brain felt like jelly. There was a sleeping bag and some schwag strewn across the living room. And I couldn’t stop smiling. Must’ve been the morning after a BarCamp! For those who don’t know, the past few months have been spent organising BarCamb with a few other volunteers. The [...]
SXSWi: Connecting Community Managers
Do you work as community manager? Fancy meeting a few others who work on the front line representing their company? After meeting a few other company bloggers, customer care people and other community folks at South by SouthWest this week, we thought we’d arrange a little informal gathering before the week ends. It’ll give community [...]
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