Marketing & Advertising, Videos

Cadbury Creme Eggs

Since we’re all still feeling the stomach ache from eating one too many chocolate Easter bunnies, this sugary topic is particularly suitable…

I’ve never been that keen on the Cadbury Creme Eggs, but the envy takes me around once a year (I always regret it afterwards). However, yesterday on Digg, I came across a video from the Conan O’Brien show, where The Office’s B.J. Nowak busts Cadbury’s claim that “the eggs haven’t gotten smaller, you’ve gotten bigger!” See for yourself. Wikipedia also refers to it.

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So sure, it’s vaguely funny, harmless fun, and to be honest, the less sugar people eat, the better.

While this product is completely trivial, what company thinks it’s a good tactic to lie outright to its loyal customers by saying on its website that it hasn’t shrunk the eggs?!

2 Responses to “Cadbury Creme Eggs”

  1. On April 10, 2007 at 12:31 am Mathew Patterson responded with... #

    Well now it is going to be much worse than if they had just acknowledged it in the first place….

  2. On April 11, 2007 at 9:00 am fear the seeds. responded with... #

    It’s a little weird that they’d be going smaller with such a time-specific product while every other chocolate bar seems to be doubling in size…

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