A Dragon in Trouble: Red Letter Days
Oh Rachel, Rachel… What were you thinking? It’s one thing to be on TV pointing fingers at people who have sometimes imperfect business ideas on Dragon’s Den. But while you’re out there, don’t forget to keep an eye on your own business!
I previously commented bitched about Red Letter Days, being seriously unimpressed with the quality of the service they offer and the backwards policies they have. A company that treats customers, and likely staff, like a bunch of numbers when it’s meant to provide a unique wonderful experience, is bound to have problems staying afloat.
“…Another Dragons’ Den judge Peter Jones is teaming up with ex-Millwall chairman Theo Paphitis to buy the company’s assets.”
Either Pete & Co are kicking a dead horse, or they have some serious plan for draining the bad and pumping some new energy into the company. There is still great potential for a company that acts as middleman in organising the most unique activities, such as gardening with Charlie “No Bra” Dimmock or getting cooking lessons from pro chefs, but people are becoming too online-savvy, booking a bungee jump or a spa day through Red Letter Days will start appearing wasteful and unnecessary as all those companies have their own websites.
So who’s gonna bail you out next time, Rachel?
August 3rd, 2005 at 8:28 am
I was wondering what all those “Red Letter Day” headlines I’ve seen recently were about. All seems horribly middle class. Surely a Sub Orbital Mig flight would be way way cooler?
http://www.iwantoneofthose.com/8MIGFL_ADVE.htm
August 4th, 2005 at 10:36 pm
Yep, they are overrated. As you say, it’s a lot easier just to go to the companies websites. It’s what I did for my sister to have a week-end at Cliveden House.
http://www.clivedenhouse.co.uk/
August 23rd, 2005 at 3:29 pm
You may be interested to know that the former Area Manager of Red Letter Days (Scotland), Tracy McNicol who is now working for GUY SALMON CAR RENTAL (Edinburgh)as General Manager…but using a new surname, which she changed, a few months before Red Letter Days folded!
There may be some folks who would like to ask here where the money went!
November 5th, 2005 at 6:58 pm
The increasing rate of new ‘Internet Agents’ in the service sector is a worrying trend. I just stopped my wife purchasing 5 x theatre tickets from an agent for £302, then paid £167 direct. Same with Red Letter Days, £185 v £135 from Adventure 001 for a helicopter experience. Hopefully these guys will realise they need to get real companies soon…
November 23rd, 2005 at 2:11 pm
I think it’s appalling that Rachel is allowed to still continue to be on Dragon’s Den (though they commented on the fact she’s had a lot of press). The fact that there are suppliers are owed money and a reported lady (who did the body jewellery) only received half the sum for a private commission from Rachel miss examplar is disgusting, despite the BBC mentioning she has ‘amassed a personal wealth’. It’s grotesque and endorsing daylight robbery.